Association of Aquariums and Zoos
Created an award-winning book entry for the San Diego Zoo's latest attraction, Wildlife Explorers Basecamp, earning top recognition in the marketing and exhibition category. This 92-page digital submission was the result of extensive collaboration among wildlife care specialists, scientists, copywriters, and public relations experts. The fluid shapes, lively typography, and vibrant illustrations seamlessly integrate with the exhibit's branding, embodying a spirit of playfulness and youthfulness. The exhibit's aim was to foster a connection between children and wildlife, reflected in the installation of signage at lower heights for better engagement with younger visitors. Incorporating play structures alongside wildlife habitats ensured an educational and entertaining experience. It was a true honor and the ultimate test of collaboration to be part of this team and contribute to the final submission for the Association of Aquariums and Zoos.